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Lodging Planner for Lake Tahoe Weekend Run - May 18 - 19, 2024

Saturday and Sunday overnight run to South Lake Tahoe. Enjoy the backroads, less traveled, and even more scenic than your usual run up the f...

MINI Not Concerned About The Fiat 500

MINI’s new marketing manager, Tom Salkowski, voiced the sentiment of MINI about the Fiat 500 in an autoblog interview:
“The 500 is a darling little car, but MINI is a premium brand.”
Oliver Friedmann, head of product management, agreed. He said:
“We don’t see any one-to-one competition, maybe the [Range Rover] Evoque could be [for the R60].”

Although the size of MINIs has grown, now "over the four-meter line with the Countryman," Friedman advised that MINI "will always stay the smallest in the segment."

[Source: via MotoringFile]