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Lodging Planner for Lake Tahoe Weekend Run - May 18 - 19, 2024

Saturday and Sunday overnight run to South Lake Tahoe. Enjoy the backroads, less traveled, and even more scenic than your usual run up the f...

The MINI Wanderlust Campaign

MINI is running the MINI Countryman Wanderlust campaign, an initiative that encourages fans to get away from the everyday routine to discover something new and risk an adventure.

Cartype says during April and May, MINI will sponsor up to 18 invitation-only Wanderlust events, designed and hosted by influencers in five key cities – Los Angeles, San Francisco, Austin, Chicago and New York. Activities will range from surprise concerts and parties to fun with food and art, and the MINI Countryman will be actively involved in each one.

In addition to the sponsored events, fans are invited to submit their own Wanderlust event ideas at www.minispace.com/wanderlust And if they turn their ideas into real events, they have the chance to win a 2011 Mini Countryman at the end of the campaign. Additional weekly prizes will be given away for ideas that earn the most community votes. The deadline for entries is May 27, 2011.