Plans To Increase WRC Exposure To Be Executed Without North One Sport

The plan put together by the championship stakeholders with former WRC promoter North One Sport to increase the visibility and coverage of the championship over the next three years was placed in doubt when North One Sport went into administration at the end of 2011. Now, however, FIA President Jean Todt says they will go forward with the plan without North One Sport.

The plan calls for increased television coverage and it looks like, at least in Europe, French television giant Eurosport is ready to take on the role of promoter.

In related news, MINI continues to seek additional investment in its WRC teams.

[Source: Autoweek]

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