Davenport Run - Saturday July 13, 2024

Join the Norcal Minis club for an epic drive from San Jose through the scenic Santa Cruz Mountains! Enjoy stunning vistas and wine tasting a...

MINI Guerilla Advertising At Traffic Lights

Check out this MINI guerilla campaign called "Pole Position" where, during the morning rush hour, MINI brought drivers into pole position with a special guerrilla poster at traffic lights. The message was clear at first glance: speed yourself up. Staged in Switzerland the picture montage was specially created for the location and provides the perfect illusion.

[Source: Ads of the World]