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California Auto Museum Run - with Silicon Valley Minis and MOASF Run Details

California Auto Museum Run - with Silicon Valley Minis and MOASF Run Details DATE:   Saturday January 13, 2018 MEETING/DEPARTURE TI...

MINI USA New Car Sales Continue Downward Trend In August 2014

BMW Group U.S. in this BMW Group PressClub USA press release reveals the sorry numbers for MINI in the following chart.  While new MINI sales are tanking, pre-owned sales are robust:
MINI Brand Sales
For August, MINI USA reports 5,006 automobiles, a decrease of 16.9 percent from the 6,023 sold in the same month a year ago. Year-to-date, MINI USA reported a sales total of 34,969 automobiles, a decrease of 21.1 percent from the 44,329 automobiles sold in the first eight months of 2013.

MINI Pre-Owned Vehicles – Best Month Ever
In August, MINI used automobiles (including MINI NEXT certified pre-owned and pre-owned) reported sales of 2,561 automobiles, an increase of 17.4 percent from the 2,182 sold in August, 2013. Year-to-date, MINI used automobiles (including MINI NEXT certified pre-owned) reported sales of 17,015 automobiles, an increase of 17.5 percent from the 14,480 automobiles sold in the first eight months of 2013.

 Table 1: Vehicle Sales BMW of North America, LLC, August 2014

August
2014
August
 2013
%
YTD August 2014
YTD August
 2013
%
BMW brand
27,214
24,523
11.0
211,005
188,997
11.6
BMW passenger cars
21,321
19,483
9.4
153,350
140,477
9.2
BMW light trucks

5,893
5,040
16.9

57,655
48,520
18.8

MINI brand
5,006
6,023
-16.9

34,969
44,329
-21.1

TOTAL Group
32,220
30,546
5.5

245,974
233,326
5.4



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