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South Lake Tahoe Run - May 22, 2021

  Your Host For The Event: Larry Anderson Date of the Event: May 22, 2021 Join us for a two-part cruise through Fairfield and Napa to South ...

Nine Screen Interactive Film Produced For MINI JCW.Hatch Debut

Marketing discusses the venture:
Mini has created a nine-screen digital interactive experience to promote the launch of its most powerful Mini to date - the John Cooper Works Hatch. 
The ‘See What It’s Made Of’ "tech-first digital experience" has been created by Iris Worldwide and features as its centrepiece an interactive nine-screen-in-one view of the Mini. Taken from different angles, the footage shows how the John Cooper Works Hatch has been engineered and constructed, as a film plays of it lapping at high speed the circuit at Mallory Park.