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Sonora Run - Sunday June 9, 2024

Your Host(s) for the Event: Paige Lane Route: https://maps.app.goo.gl/tGNYaz7VcvVDeXPLA Download the map for off-line use  - in case we lose...

MINI Top-Scoring Non-Premium Brand In 2015 J.D. Power APEAL Study

Automotive News reports on the survey and notes:
The upper echelon of the J.D. Power’s 2015 U.S. Automotive Performance, Execution and Layout (APEAL) Study was dominated by luxury brands. Porsche was followed by Jaguar, BMW, Mercedes-Benz and Audi.

Mini, the top-scoring non-premium brand, was led by a strong launch of the Cooper. Mini, which had two segment wins with the Cooper and Countryman, rose five spots in the rankings to 11th place with a score of 825 on a 1,000 point scale -- an industry-leading 30-point gain from 2014.