This month at the Saudi Arabian Dubai mall there is a MINI lying at the bottom of the vast aquarium sharing space with the sharks, rays and other marine life to promote the upcoming MINI Drive Out Loud Festival. The marketing stunt involves a fiberglass MINI with no vehicle components. The festival, October 27-28, 2011, will feature MINI owners from across the entire region and the general public getting together to celebrate their love of MINI.
[Source:
AMEinfo.com]
