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Livermore to Castle Air Museum - Sun., February 25, 2024

Our February run will take us over backroads through the hills and valleys of the East Bay and out to the Central Valley and Castle Air Muse...

MINI Is Making It Personal

Through May 29, 2011, MINI is running its 'It's Personal' guerilla marketing campaign in Berlin, Germany. Participants enter an on-site MINI Photo Box, put on a pair of headphones and select their favorite MINI from four colors and four models: the MINI Hatch, MINI Convertible, MINI Clubman and MINI Countryman. Participants then appear in real time on a huge video screen together with their photo and personalized MINI model.

Facebook users can take a photo, select their model from the MINI family, upload it here and  will also appear on the video screen in Berlin,  be streamed live on the Internet and be entered into a competition. The winner, to be announced in June 2011, will win their favorite MINI model .

[Source: autoevolution]